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Tie In Novel Film Tv Franchise Marketing Term may refer to:
A general marketing term for products or media released to promote a film, TV series, or franchise.
A type of book published as a promotional extension of a film or TV franchise (often linked to the story universe).
A closely related publishing practice where a screenplay or story is adapted into a novel, sometimes used as franchise marketing.
An affiliated book (e.g., companion or spin-off) tied to a franchise, used to expand the universe and support marketing.