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Mascot Video Game Brand may refer to:
A general term that could refer to any video game brand whose mascot is a character (e.g., by a publisher or franchise).
A major video game company often associated with mascots/brands used across its franchises and branding (e.g., Sonic-related marketing).
A major video game company whose branding frequently uses well-known mascots and franchise characters (e.g., Mario, Zelda, Pokémon).